Product Marketing Manager
Company: ATN International
Location: Little Rock
Posted on: December 5, 2019
We are looking for a Product Marketing Manager to lead our product
roadmap for Enterprise, Residential, and Small Business customers.
For this role, you need to be a creative and quantitative thinker.
You should be familiar with various product marketing techniques,
identifying gaps in product offerings, and have experience in
vendor management.Your goal will be to develop and implement the
most profitable plans to position and promote our products.
Responsibilities Study company products and identify gaps in
product offerings Translate technical details into benefits for the
user Follow and analyze market trends to position products
effectively for all verticals Develop product marketing strategies
(pricing, advertising, product launching) Craft compelling messages
across marketing channels (landing pages, ad campaigns) Work with
various teams (design, content, acquisition, product, sales) to
implement strategies to promote product suite Test marketing
product features, releases and ad copy Evaluate projects using
relevant KPIs and feedback from existing and prospective customers
Qualifications Proven experience as a Product Marketing Manager,
Brand Manager or similar role Background in financial modeling is a
plus Experience in market analysis Familiar with product marketing
tactics (e.g. integrated marketing campaigns) Working knowledge of
web analytics tools (Google Analytics, WebTrends), Office Suite,
Tableau Excellent communication skills Keen eye for detail
Creativity Analytical mind and strong quantitative skills BSc/BA in
Marketing, Communications or similar field ATNi provides equal
employment opportunities to all employees and applicants for
employment and prohibits discrimination and harassment of any type
without regard to race, color, religion, age, sex, national origin,
disability status, genetics, protected veteran status, sexual
orientation, gender identity or expression, or any other
characteristic protected by federal, state or local laws. This
policy applies to all terms and conditions of employment, including
recruiting, hiring, placement, promotion, termination, layoff,
recall, transfer, leaves of absence, compensation and training.
Keywords: ATN International, Little Rock , Product Marketing Manager, Executive , Little Rock, Arkansas
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